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How do they do this? That's all I want to know. On Tuesday at CloudWorld, Oracle introduced MySQL HeatWave Lakehouse, which it says offers 17-fold faster query performance against Snowflake and 6-fold faster than Redshift on a 400 TB workload.

Oracle Alloy Debut

With Oracle Alloy, service providers, integrators, and ISVs working with Oracle Cloud Infrastructure (OCI) can keep workloads in-country and operate clouds independently -- innovating and customizing as the need arises and taking advantage of new opportunities.

INSIGHTS

Oracle CloudWorld Kicks Off

CloudWorld, Oracle's rebranded user conference, kicks off this week in Las Vegas. The venue change during Covid also changed the vibe of the conference that once dominated San Francisco, but it's for the best.

How businesses must handle customer interactions is changing as customers adopt messaging as a communication preference. Companies that fail to keep up with the rapid advancements of digitizing this process will be left behind.

These strategies will increase e-commerce conversion rates during the holiday season, engage customers, and encourage repeat visits and purchases.

Is e-commerce declining or fitting in the post-pandemic world? The answer might well depend on how the limits of e-commerce are drawn in the "new normal" business world, as companies balance their e-commerce focus with the reality that customers likely prefer an in-person shopping experience.

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5 Ways To Boost CRM Adoption in 2022

How can you maximize adoption from the very start of your CRM rollout? Here are Zoho's top tips, based on more than a quarter of a century of experience.

INSIGHTS

Dreamforce Goes Back to the Future

Salesforce is reinventing itself. Again. It’s been a long time arriving, but Salesforce is changing by doing its best to change the economy and the ground rules business has been operating under since Milton Friedman’s heyday.

We spoke with Sameer Patel, CMO and solutions officer at SAP CX / CRM about the challenges and benefits of building a strong customer data foundation.

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Implementation of a New CRM Should Be Easy

What’s the best way to ensure your investment in a new CRM pays off? For a start, the CRM you choose should consist of applications and functions which have been designed from the ground up to work together.

As consumers continue to explore virtual shopping in the metaverse, two companies forge the path for shoppers with platforms that make e-commerce more inviting by bringing 3D virtual showrooms and virtual try on rooms to reality.

INSIGHTS

The Salesforce Way

The company with a radically different product strategy, and a business model that included all stakeholders, continues to do well and to teach those of us willing to learn how business can be done better in the twenty-first century.

INSIGHTS

Oracle Is Signaling

The idea of layoffs might be disconcerting for some. Others might wonder about the acuity of decision making in Redwood Shores or Austin or wherever Oracle does its thinking these days. But there’s a certain logic to it.

OPINION

How Not To Do CX, Lenovo Style

I bought Lenovo’s Chromebook Duet 5 for an attractive price from a major national electronics store. In hindsight, that was a purchase I wish I could undo.

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