The business-to-business buyer's journey is often difficult and long. The typical buying group for a complex B2B solution involves six to 10 decision makers, according to Gartner, each of them bringing information they independently gathered to share with the group before making a decision. ...
Make customer service a distinctive trademark and selling point for your business, suggested Robert C. Johnson, CEO of TeamSupport. "Getting the right answer and personalizing your response is more important than always rushing to clear out the ticket queue," he told the E-Co...
Company executives -- especially customer service leaders -- will tell you that the customer is the most important person on the planet and that the company is focused on making the customer happy with a laser-like intensity. ...