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Salesforce.com is participating in a social media project with Toyota Motor, in what could launch the CRM company into an entirely new industry -- telematics. Or not. The agreement between Salesforce.com and Toyota to collaborate on this offering, called "Toyota Friend," is still very much in its ...

Aplicor rolled out Cloud Suite 7 last month -- the latest update to its flagship suite -- with some significant changes. One, the user interface, backed by new Microsoft Silverlight technology, is now completely customizable depending on the end-user's needs. Two, it has completely integrated the CR...

The Kaden Group has launched a new social CRM application, PartnerOption.com. The startup is hoping to carve out a niche by targeting small businesses with a product that combines free CRM functionality -- for now -- with an organized, easily portable business social network focusing on sales leads,...

ListenLogic is moving into the social CRM sphere after building expertise with its two related offerings: a reputation management application that helps corporations identify threats before they reach crisis proportions, and a social market research and listening product. "These were the jumping-off...

Gartner's Business Intelligence Summit 2011 kicked off on Monday in Los Angeles. It is the sister conference to one held in the beginning of the year in London. While the keynote speakers and participating companies vary, the general themes running through both conferences are the same. One is that ...

CoTweet, a social media management application that ExactTarget developed when it realized that email marketing recipients often continue a conversation about a brand in social marketing venues, now has stronger integration for CRM legacy systems. The company recently unveiled new extensions that al...

eGain recently introduced a multidimensional search function to its knowledge agent and its self-service product lines. In essence, it is two sides of the same coin in that it provides the same functionality to both the agent desktop and the computer screen that a customer uses when searching for a...

CDC Software has upgraded its sales module, Pivotal Sales Force Automation, with enhancements that the company developed by borrowing from the best practices it observed in its clients, said Ehab Samy, director of product management for CRM applications. In addition, it rolled out these upgrades th...

Recently, a customer was using the Navy Federal Credit Union ATM and encountered some difficulty with his account. He whipped out his mobile device and tweeted to the world that he was having problems. You can probably guess what happened next: He received a return tweet shortly afterward. However, ...

Last week, at the HP Summit 2011 in San Francisco, the tech industry waited with bated breath for HP CEO Leo Apotheker's first presentation as CEO. Surely, the theory went, he would make a startling pronouncement describing a twist in the company's strategy -- say, a greater focus on developing its ...

Oracle CRM On Demand for Partner Relationship Management has integrated a social application that gives users a sense of what customers, partners and employees are saying about a particular sale or activity or client -- and in an orderly fashion. The challenge Accept360 addresses with its applicatio...

It was only a matter of time before Mellmo, developer of the Roambi ES3 mobile business intelligence application, got around to integrating it with SAS BI. Now that it has, however, Santiago Becerra, chairman and cofounder of Mellmo, told CRM Buyer that the wait was worthwhile. "This is our tight...

Adobe recently introduced version 5.4 of its Web Experience Management application, a collection of content and campaign management tools with mobile, social media and multichannel capabilities. It also offers tighter integration with Adobe Online Marketing Suite. The suite is based on the CQ5 conte...

SAP has introduced a new on-demand application for its CRM base. Unlike its earlier attempts at this model, this product is the first of many that are being developed strictly to be used in a Software as a Service environment. The application, SAP Sales OnDemand, is built on the SAP Business ByDesi...

Salesforce.com released its Q4 figures last week, peppered with the usual positives: growth, acquisition, more growth, and so on. Specifically, the company reported that earnings per share were 31 cents on revenue of $456.9 million. Year-over-year revenue increased 29.1 percent. Much of the focus fo...

Avaya has made enhancements to several Avaya Healthcare Solutions products -- adding tools to automate patient outreach for chronic disease management and follow-up. Built on Avaya's workplace collaboration and patient care lines, the new products were unveiled this week at the 2011 Annual HIMSS Con...

Zendesk, a Web-based help desk software provider, has not shied away from the mobile market, despite the traditional view of a help desk or customer service rep working at a desktop. It has introduced applications for the iPhone, BlackBerry and Android and now, the iPad. This application is the...

Lyris has upgraded its on-premises version of its email marketing application, ListManager 11. This product is the counterpart to its cloud-based version -- a more robust application that includes such features as specific database support. There are four major upgrades to ListManager 11, noted Bren...

Beagle Research is exploring one of the few categories of online videos that thus far has escaped formal scrutiny: the marketing videos of software -- specifically, CRM companies. The research group has announced "The Beagle Short Tale Awards" for 2011. A panel of five industry experts rated about 1...

When Microsoft began demoing early betas of its newest CRM iteration, Dynamics CRM 2011, it used map-based examples to show off the functionality. Problem was, there were no robust mapping features actually embedded in the application, which got Paul Reitmeyer, senior CRM consultant at Planet Techno...