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Shortly before Salesforce.com's Dreamforce conference kicked off this year, with its accompanying slew of new offers and products, Microsoft Dynamics CRM played a little offense: The company rolled out a "Cloud CRM for Less" offer, which grants $150 in cash per user seat to any customer that switche...

Salesforce.com kicked off its 9th Dreamforce conference with a slew of new features, services and products, as well as an offering that represents a surprising shift for the cloud-evangelizing company: the ability to store data on premises for security-conscious companies. Although lost somewhat ami...

SAS is beefing up its SAS Social Media Analytics application with new features that give users a better handle on their social media effectiveness: improved tracking of past versus present performance, and benchmarks to assess competitors' performance. "A lot of this functionality seems as though it...

NanoRep, the developer of a help-desk application that employs a self-learning knowledge base, has just taken its fledging product global. An automatic language conversion feature now translates information into 34 languages, explained nanoRep CEO Doron Herzich. "The system can learn which language ...

Assistly, a SaaS customer service company, started out with the goal of helping its user base incorporate communications from all channels into the customer service hub. That means messages sent via social media, including tweets and Facebook posts, and even replies to routine transactional emails s...

InsideView will be announcing several upgrades to its SaaS social sales and intelligence application in the coming weeks. Some of the changes, including social profile features, have already gone live. The company has been turning them on over the past month, as soon as they were developed, said Ral...

Xactly has updated its Express product, a sales compensation management application designed for small and medium-sized businesses. Xactly Express 2.2 comes with more ways for sales reps to customize their dashboards and more features for administrators to manage the information flow to the reps. Si...

Oracle has released version 19 of its Oracle CRM On Demand application, providing upgrades that range from small, incremental changes to significant innovations. These include new cloud extensibility and mobile options; more access for sales reps via a new connected smartphone application that allow...

Aprimo has added integrated text messaging functionality to its Aprimo Marketing Studio On Demand application via a new mobile module. The new features allow users to launch SMS campaigns using segmentation, dialog and management functions similar to those found in applications designed to manage ma...

A year or so after it rolled out v.7.0, Sage CRM has updated its application with social media functionality, more interactivity, and tighter integration with email marketing, including a subscription-based service for managing email marketing campaigns. The latter, in particular, is of high value t...

CDC Software's Pivotal CRM Customer Service and Support has launched, with major changes to the application's integration with social media and email, and more configuration options. This module was developed for the Pivotal 6 platform, which was built on the .Net Framework. The biggest jump in func...

Imagine a customer service agent who can do virtually no wrong. She typically answers questions in about three seconds, with an astonishing 94 percent accuracy rate. She puts callers at ease, offering them information about related issues without making them listen politely through an entire spiel o...

LoopFuse has updated its marketing automation application with functionality that includes new integration for Web form hosting through the popular Wufoo, as well as more support for global users and tighter integration between the inbound marketing features and the CRM app. As always, the goal of t...

Two events in the CRM industry this week are shining a spotlight on a broad and sometimes nebulously defined space. First, Oracle announced its agreement to acquire FatWire, a provider of Web experience management software. Second, Adobe rolled out its Digital Enterprise Platform for Customer Experi...

Listrak has incorporated new features into its email marketing platform that give its users analytic and behavioral targeting capabilities. It also has brought more oomph to its shopping cart abandonment dashboard by developing more granular metrics for it. Those are the top changes for the latest r...

If you like speaking with live customer service reps about service issues without having to first endure a long and frustrating wait on the phone, then shop at Sierra Trading Post. That is one conclusion that can be drawn from a study of online retailers released by StellaService, which found that...

Marketo upgrades or somehow tweaks its revenue performance management application roughly every other month, but its latest release is special. Specifically, many of the features included in this release have been more than a year in the making, said Gaurav Kotak, senior director of product marketin...

A legal dispute between Oracle and erstwhile client Montclair State University illustrates that despite the steady evolution of ERP technology and implementation methodologies, these projects can still turn ugly. The two have filed suits against each other over a failed project, called the "Bell Tow...

Business Process Management provider AuraPortal has added a new module to its product lineup -- Marketing Campaigns, or MC. It is based on template-oriented pattern processes -- as all of AuraPortal's applications are -- which means it can be easily tailored by end-users. MC is able to follow up on ...

DemandResults is getting set to release version 2.0 of its SEO for Salesforce.com app. This iteration builds on the premise of the first app, founder and CEO Howard Brown said, which was essentially a basic insertion of Google Analytics into the Salesforce.com platform. In this upcoming version, set...