Archive

INDUSTRY ANALYSIS

Oracle’s Critical Next Steps

OK, so here we are a week later and what do we know for sure? Well, lots of things. First, Oracle now has seven assorted CRM packages from its acquisitions and those of its acquired companies -- if you count Siebel. The issue with counting Siebel is that the deal is not done yet. Don't look for ...

In an effort to strengthen its market position in the retail industry, SAP today announced it is acquiring a privately-held Canadian point-of-sale software provider. SAP said it plans to purchase Toronto-based Triversity, whose product portfolio includes traditional and enterprise point-of-sale, sto...

ANALYSIS

SAP: The Boston Red Sox of CRM

Often overlooked and considered inferior in the past, so close to greatness yet so robbed of it, called focused to the point of being boring, at times rocked with controversy, and when considered seriously, always in a discounted way due to some statistical controversy, the parallels between SAP's C...

INDUSTRY ANALYSIS

Analysts Weigh In on the Oracle-Siebel Deal

On Monday, Oracle announced its US$5.85 billion acquisition of Siebel Systems, its largest competitor and tag-team vendor to many of its customers. The acquisition came as no surprise to industry experts, although the timing of it preceded some experts' expectations. "We were actually a bit surpris...

INDUSTRY INSIDER

The Dawning of a New Era

It's very rare that you get clean demarcations between historical eras. Maybe the asteroid hitting the earth 65 million years ago was such an event, but I wasn't there to experience it so I can't tell you. Monday, Sept. 12, 2005 will go down as a deep line in the sand identifying the before and a...

Oracle has agreed to buy Siebel Systems in a deal worth US$5.8 billion, continuing an acquisition spree that began with the controversial takeover of PeopleSoft and has included a number of smaller companies since. Oracle said the deal would make it the world's top vendor of CRM software, surpassing...

Consumer satisfaction with wireless phone service providers has slipped significantly over the last year, according to an annual study released by J.D. Power and Associates yesterday. Overall, satisfaction fell 10 percent compared to 2004. That's the largest year-over-year change in satisfaction sin...

OPINION

Bloggers in Control

Blogs are the ultimate content carrier for the Internet. While they have much in common with a Web site, they are smaller than a Web site and require much less care -- most of the drudgery is performed more or less automatically once you've made a few setting adjustments. About the only thing you ...

EXPERT ADVICE

Best Practices in Voice of the Customer Programs

Breaking the rut of complacency when it comes to new product development and getting the true voice of their customers reverberating through their future channels, sales, service, pricing, and product strategies does take hard work, and it's much more than just calling up your favorite customers and...

OPINION

ROI – Enough Already

In lots of examples like PCs, databases, and even CRM, a concept is so new (a discontinuous innovation) that there is nothing like it, which means there is no true analog to replace. The idea of replacement is fundamental because the innovation can't take over another niche. Effective use of the i...

It's good to question assumptions about your customer base from time to time and test them just to make sure they are still accurate. One of the strongest lessons learned from the Internet is just how much many manufacturers don't know about our own channels, customers, pricing, and products. The I...

I love it when I can find independent verification for an idea and that's what happened on Monday when Walker Information released its "2005 Walker Loyalty Report for Software and Hardware." In case you are not familiar with Walker, this Indianapolis-based company has been studying customer loyalty...

Today's organizations increasingly experience the creep from the general tracking of customer contacts and responses by CRM to the general tracking of marketing activities and their returns by the CFO. Marketers have to look at the bigger picture, at their contribution to the entire enterprise, rat...

OPINION

Beating Blog Envy

There's an undercurrent running through many conversations these days with professional colleagues: To blog or not to blog? That is the question. Even deeper than that quandary is the fact that many business professionals, convinced they have valuable things to say, routinely get blog envy if they d...

When Rust-Oleum Consumer Brands Canada decided to deploy a business intelligence package, the company was only looking to get its monthly paper sales data in a weekly electronic format. A little more than a year later, they're using BI to gain a competitive advantage in such tangibles as shelf place...


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