Archive

CDC Software has released a vertical application based on its Pivotal CRM 6.0 platform. The upgraded application, Home Building and Real Estate -- one of Pivotal's few nonfinancial verticals -- targets an important buying constituency for CDC, said Steve Lewkowitz, director of professional services ...

McDonald's used to have a hamburger called the "McDLT." The peculiar selling point of this burger was that it was served in a two-compartment Styrofoam container that "kept the warm side warm and the cool side cool." The diner would then put the two halves together. I was blissfully unaware that war...

Tablet vendors at the recently concluded Consumer Electronics Show in Las Vegas had a coming out party. Driven by the wild success of the iPad, they introduced something like eighty -- that's 8-oh, my goodness -- tablet PCs to the world. Now, by itself, that's significant, especially for CRM, and ...

OpenERP has rolled out version 6.0 of its open source ERP product. It is the first upgrade of OpenERP in close to two years, with significant enhancements to its business applications. Going forward, the company has committed to more frequent releases of its major versions and point releases. "Our c...

In a first for the product line, Microsoft CEO Steve Ballmer debuted the cloud version of the Microsoft Dynamics CRM 2011 release. "Sales professionals are at the heart of almost every successful business," Ballmer said. Microsoft Dynamics CRM gives them a familiar user experience, enables greater c...

Pegasystems has introduced its second major cloud offering within the last year: Pega Cloud for CRM. It follows the company's release of Pega Cloud for BPM. While the functionality is different, the application's approach to cloud computing is the same. In both cloud applications, the company takes ...

In November, as the crowds of caffeinated holiday shoppers began to swell, Starbucks baristas received a corporate edict: slow down. Going forward, they were to make only one drink at a time, no matter how many customers were waiting in line. According to sources, Starbucks customers were complainin...

This week, I interviewed a small business owner who told me a very interesting story. He'd done some planning before implementing his CRM solution, and his new technology took rapid care of the problems he anticipated. After that, however, he started finding new problems -- which he then found solut...

We're coming back. We aren't out of the proverbial woods, but we should be on the upswing from the long downturn. According the Labor Department, the U.S. economy added 103,000 jobs in December, bringing the unemployment rate down to 9.4 percent. Jobs are traditionally a lagging indicator, so eve...

Oracle is debuting a business intelligence module -- for SAP users. Oracle Financial Analytics for SAP is designed to help SAP users wring more value out of their financial systems. While they are at it, Oracle no doubt hopes, these users may opt to migrate more of their operations to the Oracle pla...

In April and May 2010, Aberdeen surveyed 422 executives from a variety of different industries, and the results were clear: Rapid forecasters -- companies that collect and prepare reliable sales forecasts in less than half an hour -- significantly outperform slow forecasters in terms of their curren...

Consumers today don't want to interact just with other consumers. Increasingly, they expect to interact and communicate directly with brands and companies themselves. Over the past few years, companies have come to see these communities as a valuable asset, nurturing them as part of a brand's offeri...

The past year seemed like one of marking time in CRM. The trends are all well spelled out: Social CRM will become a critical tool, service has grown in importance as customer acquisition has become more difficult, and the value of mobile CRM is becoming painfully apparent. So why aren't we acting on...

The cost of business travel is going up and up and up and, oh yeah, Happy New Year. Forget all the CRM prognostications you've been reading over the holidays, the only one of significance to your business and to CRM is what you'll be paying to get in front of customers. Last week a former Shell Oil...

Self-service is a concept that has been evolving. In decades past, self-service meant providing a detailed manual. The downside, of course, was that a printed manual could not be updated dynamically and was costly to distribute. In the late 1990s, with the advent of the Web and content management, s...