CRM Buyer - The Essential Guide for CRM System Purchasers

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Generative AI-powered CRM and customer experience tools.

AI-Powered CX Advancements Redefine CRM in 2025

CRM trends in 2025 will rely on artificial intelligence to move beyond hype and reshape customer relationships and experiences like never before. With innovations such as conversational AI and emotionally...

e-commerce shopper

Tech Advancements Reshaping Cash-Rewards Platforms for Customer Loyalty

Technology is invigorating the cash-rewards marketplace, reshaping retail platforms by streamlining processes, enhancing user experiences, and increasing transparency...

Analyzing CRM dashboard with charts, showcasing AI-driven sales insights and pipeline management.

Sales Forecasting and CRM Need AI With Human Input

Combining AI with human expertise in sales forecasting and CRM systems can optimize sales pipelines, improve accuracy, and drive better decision-making for increased revenue growth...

businesspeople using artificial intelligence

Leveraging AI To Drive CRM Excellence and Customer Engagement

As businesses seek more efficient ways to connect with customers, the demand for AI-driven CRM solutions is surging...

Nimble CRM: Tools for Relationship-Centered Growth

Nimble CRM stands out from traditional customer relationship management software by focusing on company-wide operations rather than just sales...

Generative AI-powered CRM and customer experience tools.

AI-Powered CX Advancements Redefine CRM in 2025

e-commerce shopper

Tech Advancements Reshaping Cash-Rewards Platforms for Customer Loyalty

Analyzing CRM dashboard with charts, showcasing AI-driven sales insights and pipeline management.

Sales Forecasting and CRM Need AI With Human Input

businesspeople using artificial intelligence

Leveraging AI To Drive CRM Excellence and Customer Engagement

Nimble CRM: Tools for Relationship-Centered Growth

business meeting

2025 Looks Like Another ‘Meh’ Year for CX

According to Forrester’s “2024 US Customer Experience Index," CX quality among brands in the United States sits at an all-time...

Why CX Is Key to Retention and ROI in Competitive Markets

CX Strategies That Drive Retention and Profitability

Ross Solomon, head of product management at financial solutions firm Broadridge, believes that firms must not lose sight of the...

frustrated customer

Automating CRM Productivity Falling Short of Improving CX

AI-enabled automation is the new linchpin of innovation in CRM platforms. However, the expected productivity gains have yet to translate...

AI data platforms to increase personalization and customer loyalty

AI-Powered Loyalty Platforms Bring New CX Opportunities

Data and artificial intelligence are crucial for effective customer loyalty programs. They are also revolutionizing the role of traditional CRM...

frustrated consumer

AI Not Exactly a Selling Point for Consumers

Promoting a product's AI features might appeal to marketers, but it has the opposite effect for many consumers. A recent...

cutomer service agent in a call center

Turning the Contact Center Into a Strategic Brand Asset

Inconsistent brand experiences in e-commerce are common, often due to a disconnect between marketing efforts and contact center interactions. AI...

customer relationship management trends

Open-Source Overhaul Revitalizes Pipeliner CRM Through Forced Rebuild

Rebuilding Pipeliner CRM with open-source components posed challenges, including maintaining customer service and preserving the interface during a four-year overhaul...

How to create an inclusive digital presence and better user experience

Tips To Create a More Inclusive Digital Presence and Better UX

The key to successful website design, particularly for e-commerce and brand-focused businesses, hinges on maximizing user experience. In UX design,...

grocery inflation

What’s the Matter With Retail? Hidden Forces Behind Rising Prices

In the bad old days, consumers would most likely pay more or eat beans instead of steak. But today, thanks...

contact center agents

For CRM, AI Advances More Than Just Contact Center, Marketing Goals

Jonathan Moran from SAS discusses how AI is advancing CRM beyond contact centers and marketing and what's needed to ensure...

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CRM Buyer Channels

Call Centers

Turning the Contact Center Into a Strategic Brand Asset

Customer Service

Customer Service

For CRM, AI Advances More Than Just Contact Center, Marketing Goals

Exclusives

Surefront Unified Toolkit Modernizes CRM and Retail Management

Expert Advice

Beyond the Cart: UX Hits and Misses Can Make or Break a Virtual Storefront

Marketing

Paradoxical Behavior Makes Consumers Unpredictable: Report

Spotlight Features

Spotlight Features

How To Leverage Gen AI Without Losing the Corporate Shirt

Strategy

AI-Powered Loyalty Platforms Bring New CX Opportunities

Trends

Retailers Turn to AI for Holiday Shopping Season Success

Vendors

Open-Source Overhaul Revitalizes Pipeliner CRM Through Forced Rebuild